Contemporary artist Krista Kim, who boasts past collaborations with brands such as Lamborghini and Lanvin, has ventured into the crypto-creative field, announcing her design of the first digital home available for purchase as an NFT file. NFTs, or Non-Fungible Tokins, act as virtual certificates that allow you to exclusively own a digital item, authenticated through blockchain technology. The tokens can take many forms, including JPEGS, GIFS, and even tweets.
NFT’s are already taking off in the art-sphere. Digital artist Beeple, for instance, has amassed a multi-million dollar fortune by selling his digital works — including the first solely-digital art to be auctioned at Christies. “In the near future, we will live in an AR/VR world, digital art, architecture, cars, fashion, pets, etc,” says Kim, who saw the opportunity to take advantage of a rapidly rising market with her NFT-based Mars House. Kim is not the only designer to do shift to digital work; just a few weeks ago, the Argentinian designer Andres Reisinger made more that $450,000 selling 10 pieces of furniture in in an online auction.
The outer-worldly structure is made up entirely of light, with an LED substrate extending throughout the entire house, creating gradient effects in motion.
Kim ventured into NFTs while exploring meditative design during quarantine; her hopes was to use the influx of digital life as an opportunity to promote wellbeing. Comprised up entirely of light, the visual effects of her crypto-home are meant to omit a zen, healing atmosphere. The artist also partnered with musician Jeff Schroeder of The Smashing Pumpkins to create a calming musical accompaniment. So what makes the file a compelling purchase? Beyond the promise of buying into the lucrative NFT market, the home and all of the furniture in it can be built in real life by glass furniture-makers in Italy, as well as through MicroLED screen technology. Kim also has a strong visions the art being projected, as well. “Everyone should install an LED wall in their house for NFT art.” says the artist. “ This is the future, and Mars House demonstrates the beauty of that possibility.”